Director, Commercial Development

Would you like to join a global, growing company that innovates for a more sustainable tomorrow? UPM could be the team for you. We are frontrunners in developing renewable alternatives to fossil-based materials. Besides enabling both businesses and consumers make more sustainable choices, we strive to create a positive UPM experience for all our employees around the world. We live by our values – trust and be trusted, achieve together, renew with courage. Together we can renew the everyday, for a future beyond fossils! 

Learn more about us as a workplace upm.com/careers

We are now looking for a Director, Commercial Development to join the UPM Fibres Sales Team in building the future of UPM Fibres. 

Greetings from your future manager 

“We are offering a fantastic opportunity in our Sales organisation, in a new role as Director, Commercial Development. UPM Fibres is UPM’s largest business area with continued growth ambitions, offering the industry’s leading product portfolio and sustainability position. You will sharpen our commercial development and performance, by continuously enhancing our customers positive experiences of working with us. I look forward to welcoming an energetic and collaborative leader who is prepared to go the extra mile to achieve our ambitious goals.” – Tomas Wiklund, Senior Vice President, UPM Fibres  

What you will do 

• Lead and develop customer experience management across the business 
• Own and improve Net Promoter Score (NPS) and customer satisfaction practices 
• Provide customer and business insights to support the development of digital services 
• Oversee global customer service operations 
• Drive performance improvement and ensure consistency across regional teams 
• Develop and improve sales processes and ways of working 
• Analyze commercial performance, identify improvement areas, and lead change 
• Develop and implement commercial strategies and business plans 
• Contribute as a member of the Pulp Sales Management team 

Who you are  

• You have a master’s degree in business administration, marketing, economics, or a related field 
• You have significant experience in commercial development, business development or sales, preferably in forest products, bio-based materials, or related industries 
• You have a strong personal drive and practical business capability to lead a business to long-term success 
• You demonstrate change readiness, agility and adaptability  
• You are a collaborative and inclusive leader who listens to and support others, empowers, acts as a motivational and inspirational role model, and collaborates across boundaries  
• You have excellent negotiation, communication, and interpersonal skills, with the ability to influence and build alignment across diverse teams and stakeholders 
• You are fluent in English with additional languages an advantage 
• You are willing to travel internationally as required  

This is what we offer to you 

• A meaningful job: We have an inspiring purpose “We renew the everyday for a future beyond fossils”. Our work is impactful and transformative.  
• A caring community: Our community is built on great team spirit and shared commitment. We care about each other and the well-being of our colleagues. We support the work-life balance of all our employees. 
• Development opportunities: We offer you great opportunities to learn and grow throughout your career. We are an international, multi-business organization offering plenty of avenues for personal growth. 
• Responsible employer: Sustainability is at the core of everything we do. We are committed to ambitious, science-based sustainability targets in all areas, from climate change mitigation to enhancing biodiversity. We foster diversity and inclusivity, offering a work environment in which everyone can be themselves. 

Learn about our Rewarding and our Ways of working    

Additional information 

The position is based in Helsinki, Finland. 

The position holder will report to SVP, Pulp Sales, UPM Fibres 

For further information about the role, please contact Tomas Wiklund, SVP, Pulp Sales, UPM Fibres, at email [email protected]. 

Please apply and attach your CV and cover letter by June 1, 2026. Please note that we accept only applications submitted through our online application system. We begin reviewing applications as they are received, and you may be contacted before the application deadline. 

For support with submitting your application, please contact the HR Service Center at [email protected] or tel. +358204146600. 

For UPM positions located in Finland, a security background check may be performed for those selected in accordance with the company recruitment guidelines and the Security Clearance Act 726/2014.  

UPM is a non-smoking workplace in Finland. 

UPM is a material solutions company, renewing products and entire value chains with an extensive portfolio of renewable fibres, advanced materials, decarbonization solutions, and communication papers. Our performance in sustainability has been recognized by third parties, including EcoVadis and the Dow Jones Sustainability Indices. We operate globally and employ approximately 15,100 people worldwide, with annual sales of approximately €9.7 billion. Our shares are listed on Nasdaq Helsinki Ltd.  

UPM – we renew the everyday  
Read more: upm.com  

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