Assistant Manager - GCS Strategy, Digital PRS

 

This role closely partners with the leads on overall ads monetization of GCS Organization. This role would play a critical role in driving revenue growth through structured GTM, shaping outcomes led solutioning across Mobile, CTV and omni-channel formats, helping with deal closures & structuring high-impact deals that defines our right to win in the market. This role demands sharp strategic thinking, seamless cross-functional collaboration, and a strong client-centric mindset to help unlock revenue and meet business goals.

Execute overall GCS annual plan by ensuring right share of wallet from the GCS portfolio with a focus on key input metrics.

Define and oversee growth roadmaps in the lead up to major content launches, identifying structural levers.

Partner with Sales to define client strategies that align with business objectives and unlock revenue across our ad products, marquee and always-on properties. 

Structure customized deals and packages based on platform capabilities and client needs.

Track the sales pipeline, manage discount guardrails, and ensure swift, seamless deal closures.

Support tentpole content monetization by identifying brand fitment, enabling sponsor thinking, and crafting strategic client specific pitches & packages.

Work cross-functionally with Content, Ops, Ad Tech and others to deliver integrated client solutions and ensure alignment between platform offerings and market demand.

• Evangelize sales team on new ad products to ensure market adoption.
• To conduct regular business reviews with Sales pods to evaluate performance against targets, identify revenue opportunities, and address potential shortfalls proactively.
• Shape competitive strategy by evaluating positioning across digital, broadcast, OTT ecosystems.
• Drive operating model optimization across revenue functions, improving accountability, planning rigor, and cross functional collaboration.
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• Deep experience in structured strategy development, hypothesis driven problem solving, and executive stakeholder management.
• Strong financial acumen with expertise in business case development, forecasting, and investment evaluation.
• Ability to operate at both strategic and operational altitudes, balancing long term vision with near term execution rigor.
• Strong executive presence with the ability to influence senior cross functional teams
• Media ecosystem exposure is preferred, though not mandatory.

• Postgraduate degree in Business, Economics, Statistics, or Media Studies (MBA preferred).
• 2 to 4 years of experience across management consulting, corporate strategy, Ads sales or Strategy