About the Team
At Trendyol Growth, we align pricing, discount, and marketing strategies to drive sustainable and scalable growth. We work cross-functionally with teams like Product, Category, and Operations to uncover opportunities and deliver impact. With a strong learning culture and data-driven mindset, we grow together — as individuals and as a team.
We are looking for a strategic and well-connected Influencer Marketing Professional to drive our creator partnership strategy across the CEE region. In this role, you will be responsible for scaling our influencer ecosystem, with a heavy focus on Romania, Greece, and Bulgaria, to increase brand awareness and drive marketplace growth. This is a 1-year fixed-term position for a hands-on expert who can act as the key link between the brand, local agencies, and influencers to ensure our campaigns are culturally resonant and data-driven.
Responsibilities
Lead influencer selection and hunting processes to identify and onboard high-potential creators across the CEE region.
Build and maintain long-term, strategic relationships with local influencer agencies and key ecosystem partners.
Provide deep regional market insights to guide high-level campaign planning, activations, and localized content strategies.
Monitor and analyze influencer performance metrics to identify growth opportunities and optimize campaign ROI.
Stay ahead of emerging trends, platform dynamics, and content formats specific to the CEE social media landscape.
Coordinate branding projects between marketplace sellers and influencers, managing gifting, fixed deals, and collaborations.
Collaborate with internal Marketing, Marcomm, and PR teams to ensure all influencer initiatives align with broader business goals.
Manage end-to-end influencer activations, ensuring seamless execution from initial outreach to final performance reporting.
Expected Qualifications
Minimum 5 years of experience in influencer marketing, creator partnerships, or related fields.
Strong understanding of the CEE influencer ecosystem, with specific expertise in the Romanian and Greek markets.
Proven background in the e-commerce or tech industry is highly advantageous.
Experience collaborating with agencies and managing complex influencer partnerships from end-to-end.
Excellent communication and relationship management skills with a high sense of ownership.
Analytical mindset with the ability to interpret performance data and generate actionable insights.
Self-motivated and able to work independently in a fast-paced, high-growth environment.
Fluency in English is required; proficiency in Romanian, Greek, or Bulgarian is a significant plus.