SEO& Content Strategist B2B Growth
LB Capital is a performance-driven organization focused on scaling businesses, generating high-quality B2B opportunities, and driving measurable growth. Our team operates with a results-first mindset—where execution, accountability, and data lead every decision.
Overview:
We are seeking a dynamic and results-driven SEO & Content Strategist to own organic growth through content creation and search optimization. This is a hands-on role for someone who understands how to turn content into traffic—and traffic into qualified B2B leads.
You will be responsible for developing and executing comprehensive SEO strategies, creating high-performing content, and leveraging analytics, technical SEO, and AI tools to drive measurable business results.
Key Responsibilities:
- Develop and execute SEO strategies to increase organic traffic, rankings, and lead generation
- Create and optimize high-quality content (blogs, landing pages, case studies, etc.) aligned with search intent and business goals
- Conduct keyword research to identify high-impact opportunities
- Optimize on-page elements including content, metadata, internal linking, and site structure
- Perform technical SEO audits and implement improvements (site speed, indexing, crawlability)
- Monitor and analyze performance using Google Analytics, Google Search Console, and Google Tag Manager
- Build and execute link-building strategies to improve domain authority
- Collaborate with internal teams on content, development, and marketing initiatives
- Leverage AI tools for content creation, optimization, and research
- Continuously test, analyze, and refine SEO strategies to improve results
Requirements (Non-Negotiable):
- 3–4+ years of hands-on SEO experience
- Proven B2B SEO experience
- Strong experience creating content specifically for SEO (blogs, landing pages, etc.)
- Ability to write, edit, and optimize content for both users and search engines
- Strong understanding of search intent, keyword strategy, and content mapping
- Experience with Google Analytics, Google Search Console, and Google Tag Manager
- Experience with SEO tools (SEMrush, Ahrefs, or similar)
- Knowledge of technical SEO fundamentals (site structure, indexing, metadata)
- Familiarity with HTML, CSS, and CMS platforms (WordPress or similar)
- Working knowledge of AI tools for SEO and content optimization
- Strong analytical and problem-solving skills
What Success Looks Like:
- Content that consistently ranks and drives qualified traffic
- Increased organic lead volume from SEO-driven content
- Improved keyword rankings for high-intent searches
- Ongoing optimization of content based on performance data
- Clear connection between content efforts and business growth
Why LB Capital:
- Direct impact on revenue—not just traffic
- High-performance, results-driven culture
- Work alongside experienced operators
- Fast-paced environment with real ownership
- Focus on measurable outcomes and long-term growth
This is not a content-only role.
You are expected to create content with purpose—built to rank, convert, and drive measurable results.
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Referral program
- Vision insurance
Work Location: In person