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Position Title: Marketing Intern - Strategy & Insights
Duration: Preferred commitment: 3-6 months
About the Role:
We are looking for a Marketing Intern who is curious, analytical, proactive, and deeply interested in how modern marketing actually drives business impact. This role goes beyond content posting; the intern will work closely across marketing functions including social, PR, content, partnerships, and brand to help identify insights, track performance, analyze sales and campaign data, and bring fresh marketing thinking to the team.
This is an ideal opportunity for someone who enjoys both creativity and analytics, and wants hands-on exposure to how integrated marketing teams operate.
Key Responsibilities:
Marketing Analytics & Reporting
Analyze campaign performance metrics across social, digital, PR, and brand initiatives
Track and interpret sales and marketing data to identify patterns, insights, and opportunities
Build simple reports, dashboards, presentations, and summaries for internal stakeholders
Support post-campaign analysis and recommendation building
Trendspotting & Research
Stay updated on emerging marketing, consumer, creator, and digital trends
Research competitor campaigns, cultural shifts, platform updates, and innovative brand activations
Present findings and recommendations to the team in a concise and visually engaging way
Cross-functional Coordination
Work closely with internal teams including content, social media, PR, partnerships, and brand
Help coordinate timelines, deliverables, approvals, and communication between stakeholders
Assist in organizing campaign trackers, calendars, and internal documentation
Strategic Support
Contribute ideas for campaigns, activations, and marketing initiatives
Support brainstorming sessions and help translate ideas into actionable plans
Assist with presentation building and internal marketing decks
Preferred Skills & Qualifications:
Background in Marketing, Media, Communications, Business, or Market Research
Strong analytical and presentation skills
Comfortable working with Excel/Google Sheets and PowerPoint/Canva
Strong understanding of social media and digital marketing platforms
Curious about trends, culture, branding, and consumer behavior
Organized, detail-oriented, and proactive
Strong communication and stakeholder management skills
Bonus Points If You:
Have experience with social media analytics or campaign reporting
Enjoy storytelling as much as data
Naturally spot trends before everyone else does
Can simplify complex information into clear insights and presentations
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,
gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at
PUMA and we do not tolerate any form of harassment or discrimination.
At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal
opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000
employees worldwide.