One Goal, One Passion – Growth is Everything at Window Nation
At Window Nation, we don’t just replace windows and doors – we help transform homes into spaces people love. With nearly 20 years of craftsmanship, innovation, and competitively priced solutions, we’ve enhanced the comfort, safety, and value of homes for customers nationwide. In doing so, we’ve become a trusted leader in home improvement, striving to be the provider of choice for all window and door replacements.
About the Role
The Local Search & SEO Manager owns and scales Window Nation’s local search performance across 36+ markets. This role ensures we consistently capture high-intent demand across Google Business Profile, local directories, and organic search.
You will own the full local search ecosystem: Google Business Profiles, Local Service Ads, listings, and local SEO, while driving measurable growth in traffic, rankings, and conversions.
This is a hands-on, high-ownership role with clear accountability for performance. Success is defined by your ability to improve local visibility, increase conversions, and build a roadmap to scale results across markets.
You’ll likely be a strong match if you:
- Have owned local SEO performance for a multi-location business (5+ locations)
- Have directly improved map pack rankings, traffic, and conversions
- Work hands-on in Google Business Profile and/or LSA platforms
- Can clearly connect your work to measurable outcomes
- Operate at both execution and system level (scaling across markets)
- Prefer ownership and accountability over advisory roles
What You’ll Do
Own and optimize Google Business Profiles, Local Service Ads (LSA/GLSA), and local listings across all markets
Keep listings accurate, verified, and optimized, and resolve issues like suspensions, duplicates, and inconsistencies
Optimize service and location pages (metadata, internal linking) to capture high-intent search demand
Lead the strategy and execution of local landing pages aligned with SEO and paid media
Partner with technical teams to implement SEO improvements and maintain site health
Turn keyword insights into clear SEO briefs and scalable content workflows
Track and analyze rankings, traffic, and conversions to identify growth opportunities
Build and execute a local SEO roadmap to scale performance across markets
Collaborate with paid media, CRO/UX, and content teams to improve conversion outcomes
Communicate results, insights, and next steps to stakeholders
Qualifications – What We’re Looking For
Minimum Qualifications
3+ years of SEO experience, including hands-on local SEO for multi-location businesses
Hands-on ownership of Google Business Profiles (multiple listings)
Experience with Local Service Ads (LSA/GLSA)
Proven impact on local rankings, traffic, or conversions (with measurable results)
Experience managing local listings and NAP consistency across platforms
Experience using SEO tools (e.g., Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog, BrightLocal)
Experience collaborating with paid media, technical, or content teams to implement SEO improvements
Preferred Qualifications
Working knowledge of technical SEO fundamentals (indexing, crawlability, site structure)
Deeper ownership of local SEO performance
Experience in home services, lead generation, or similar multi-location B2C industries
Experience with local SEO/listings platforms (e.g., BrightLocal, Yext, Moz Local)
Experience building and executing a local SEO roadmap across multiple markets
Experience partnering with CRO/content teams to improve landing page performance
Track record of operating independently and driving results in a multi-market environment
Bachelor’s degree in Marketing, Communications, IT, or related field.
SEO certifications (e.g., Google Analytics Certification, SEMrush Academy, HubSpot SEO, BrightLocal Academy)