Software Development Engineer, Sponsored Products and Brands
The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through cutting-edge generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.
Key job responsibilities
• Design and develop the SPB Agent platform using Gen AI/ML technologies that provide consistent, well-reasoned outcomes for advertiser guidance in a secure & reusable architecture, delivering low latency and secure advertiser experiences
• Optimizing for operation costs at scale through efficient resource utilization, token consumption and memory footprint at scale.
• Collaborate with cross-functional teams to integrate AI-driven solutions across our advertising ecosystem
• Pioneer new approaches to conversational AI and natural language interactions in advertising
• Shape the future of how businesses connect with customers through AI-powered advertising
• Create scalable systems that process millions of data points to deliver hyper-personalized ad experiences
What we're looking for:
• Passionate about Generative AI, Large Language Models, and their real-world applications
• Strong software engineering skills with experience in distributed systems and cloud technologies
• Creative problem-solver who thrives in ambiguity and loves tackling complex challenges
• Track record of delivering innovative solutions that drive business impact
• Enthusiasm for staying current with the rapidly evolving AI landscape
A day in the life
As a Software Development Engineer on the Sponsored Products and Brands (SPB) Agent team, you will architect and build the next-generation AI features that will power personalization and intelligent advertising experiences for millions of merchants and brands worldwide. You are:
• Highly analytical: You solve problems in ways that can be backed up with verifiable data. You focus on driving processes, tools, and statistical methods which support rational decision-making.
• Team obsessed: You help the team achieve outstanding results. You foster the creative atmosphere to let engineers innovate, while holding them accountable for making smart decisions and delivering results.
• Humbitious: You’re ambitious, yet humble. You recognize that there’s always opportunity for improvement and use introspection and feedback from teammates and peers to raise the bar for your team.
• Engaged by ambiguity: You're able to explore new problem spaces with unique constraints and thus non-obvious solutions; you’re quick to identify any gaps in the team and the right person to fill them to best deliver value to customers
• Passionate for staying current with the latest developments in AI technologies and applying those insights to real-world product challenges
About the team
We're looking for a brilliant Software Development Engineer to spearhead our SPB Agent team. The team owns SPB Agent, which integrates and powers reasoning behind agentic experiences in the Ads Console, Sales, and Seller Central.
Examples of experiences that leverage the SPB Agent include but not limited to: 1) an AI Campaign Overview widget on an advertiser's Campaign Detail that dynamically adapts its narrative based on what the performance and campaign data Page 2) an AI companion in Next Gen Selling, Seller Central or Seller Assistant that provides a personalized, interactive and automated experience where Selling Partners receive data-backed guidance for growing their business, making autonomous decisions and executing actions on behalf of sellers and 3) AI for Sales teams, grounded in each advertiser's stated objectives, product focus areas, and guardrails captured through their sales interaction
Why join us?
• Be part of a team that's defining the future of AI in advertising
• Work on projects with massive scale and impact, reaching millions of businesses and consumers
• Collaborate with world-class AI researchers and engineers
• Access to cutting-edge AI technologies and resources
- 3+ years of non-internship professional software development experience
- 2+ years of non-internship design or architecture (design patterns, reliability and scaling) of new and existing systems experience
- Experience programming with at least one software programming language- 3+ years of full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations experience
- Bachelor's degree in computer science or equivalent
- Proven experience shipping Gen AI-powered features at scale from pilot to production and a deep understanding of AI trust and safety considerations
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
CAN, ON, Toronto - 114,800.00 - 191,800.00 CAD annually
Key job responsibilities
• Design and develop the SPB Agent platform using Gen AI/ML technologies that provide consistent, well-reasoned outcomes for advertiser guidance in a secure & reusable architecture, delivering low latency and secure advertiser experiences
• Optimizing for operation costs at scale through efficient resource utilization, token consumption and memory footprint at scale.
• Collaborate with cross-functional teams to integrate AI-driven solutions across our advertising ecosystem
• Pioneer new approaches to conversational AI and natural language interactions in advertising
• Shape the future of how businesses connect with customers through AI-powered advertising
• Create scalable systems that process millions of data points to deliver hyper-personalized ad experiences
What we're looking for:
• Passionate about Generative AI, Large Language Models, and their real-world applications
• Strong software engineering skills with experience in distributed systems and cloud technologies
• Creative problem-solver who thrives in ambiguity and loves tackling complex challenges
• Track record of delivering innovative solutions that drive business impact
• Enthusiasm for staying current with the rapidly evolving AI landscape
A day in the life
As a Software Development Engineer on the Sponsored Products and Brands (SPB) Agent team, you will architect and build the next-generation AI features that will power personalization and intelligent advertising experiences for millions of merchants and brands worldwide. You are:
• Highly analytical: You solve problems in ways that can be backed up with verifiable data. You focus on driving processes, tools, and statistical methods which support rational decision-making.
• Team obsessed: You help the team achieve outstanding results. You foster the creative atmosphere to let engineers innovate, while holding them accountable for making smart decisions and delivering results.
• Humbitious: You’re ambitious, yet humble. You recognize that there’s always opportunity for improvement and use introspection and feedback from teammates and peers to raise the bar for your team.
• Engaged by ambiguity: You're able to explore new problem spaces with unique constraints and thus non-obvious solutions; you’re quick to identify any gaps in the team and the right person to fill them to best deliver value to customers
• Passionate for staying current with the latest developments in AI technologies and applying those insights to real-world product challenges
About the team
We're looking for a brilliant Software Development Engineer to spearhead our SPB Agent team. The team owns SPB Agent, which integrates and powers reasoning behind agentic experiences in the Ads Console, Sales, and Seller Central.
Examples of experiences that leverage the SPB Agent include but not limited to: 1) an AI Campaign Overview widget on an advertiser's Campaign Detail that dynamically adapts its narrative based on what the performance and campaign data Page 2) an AI companion in Next Gen Selling, Seller Central or Seller Assistant that provides a personalized, interactive and automated experience where Selling Partners receive data-backed guidance for growing their business, making autonomous decisions and executing actions on behalf of sellers and 3) AI for Sales teams, grounded in each advertiser's stated objectives, product focus areas, and guardrails captured through their sales interaction
Why join us?
• Be part of a team that's defining the future of AI in advertising
• Work on projects with massive scale and impact, reaching millions of businesses and consumers
• Collaborate with world-class AI researchers and engineers
• Access to cutting-edge AI technologies and resources
- 3+ years of non-internship professional software development experience
- 2+ years of non-internship design or architecture (design patterns, reliability and scaling) of new and existing systems experience
- Experience programming with at least one software programming language- 3+ years of full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations experience
- Bachelor's degree in computer science or equivalent
- Proven experience shipping Gen AI-powered features at scale from pilot to production and a deep understanding of AI trust and safety considerations
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. As a total compensation company, Amazon's package may include other elements such as sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, basic life & AD&D insurance), Registered Retirement Savings Plan (RRSP), Deferred Profit Sharing Plan (DPSP), paid time off, and other resources to improve health and well-being. We thank all applicants for their interest, however only those interviewed will be advised as to hiring status.
CAN, ON, Toronto - 114,800.00 - 191,800.00 CAD annually