We are:
Wizeline, a global AI-native technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.
With the right people and the right ideas, there’s no limit to what we can achieve
Are you a fit?
Sounds awesome, right? Now, let’s make sure you’re a good fit for the role:
Key Responsibilities
- Leads the end-to-end technical implementation of A/B and multivariate tests (MVT) using experimentation platforms (e.g., Adobe Target) across web, mobile, and potentially email.
- Translates strategic requirements into technical targeting and segmentation logic within the DMP/DCO/Testing platform to serve personalized content.
- Owns the deployment, QA, and validation of all testing campaigns, ensuring test integrity, statistical validity, and correct audience allocation.
- Manages and governs the organization’s Tag Management System (e.g., Adobe Launch/GTM), ensuring efficient deployment and maintenance of all marketing, analytics, and third-party vendor tags.
- Partners with analytics and data teams to maintain accurate audience tracking and attribution integrity.
- Ensures all marketing web implementations adhere to technical SEO best practices, metadata standards, and URL optimization policies.
- Works within the Content Management System (AEM/Adobe CMS) to implement complex or custom content components required for experimentation and tracking.
- Supports optimization of conversion flows, customer journeys, and engagement experiences through technical experimentation practices.
- Ensures foundational analytics tagging is correctly implemented and configured to measure channel performance and experimentation success.
Technical Knowledge:
- Experience in Experimentation Tools (Adobe Target, Optimizer or similars)
- Mastery in Tag Management tools like Adobe Launch or Google Tag Manager (GTM).
- JavaScript, HTML, and CSS skills for custom test implementation (nice-to-have)
- Knowledge of data layers and tracking pixels (Adobe Analytics/GA4).
- Experience implementing scalable experimentation programs across multiple digital properties.
- Strong understanding of audience targeting logic and behavioral segmentation frameworks.
- Experience validating analytics implementation accuracy and experimentation integrity.
Soft Skills:
- Problem Solving: A "logic-first" mindset to debug complex automation failures.
- Efficiency Obsession: A drive to replace manual tasks with scalable, reusable code.
- Precision: Strong attention to detail, errors in automation can impact millions of records.
- Operational ownership: Takes responsibility for stability and reliability of automation systems.
What we offer:
- A High-Impact Environment
- Commitment to Professional Development
- Flexible and Collaborative Culture
- Global Opportunities
- Vibrant Community
- Total Rewards
*Specific benefits are determined by the employment type and location.
Find out more about our culture here.