Intern Performance Marketing
What you will do:
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Support the execution and day-to-day management of Paid Social campaigns across Meta and TikTok, with some exposure to Google Ads, across four Americas markets
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Monitor campaign performance and assist with optimizations — budgets, audiences, creatives, and bidding strategies — to improve ROAS and revenue outcomes
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Build and maintain weekly and monthly performance reports (Excel / Tableau), tracking key metrics such as revenue, spend, ROAS, and trends (WoW, MoM, vs targets)
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Support A/B testing initiatives across ad formats, creatives, and audiences — and help document learnings to improve future campaigns
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Coordinate with internal teams and country stakeholders to ensure smooth campaign execution and alignment on seasonal activations (e.g. Hot Sale, Buen Fin, Black Friday)
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Assist in maintaining internal tracking tools (e.g. Airtable) for campaign activity, budgets, and performance data
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Analyze performance trends and help surface actionable insights to support the team's decision-making
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Contribute ideas and help build best practices to improve and scale Paid Social across markets