Job Description
Senior MarTech Solution and Innovation Manager
Location: India remote, Bangalore, Chennai
Overview
Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions and rely on our top-rated services and support to accelerate their digital transformation efforts and deliver progress like never before and with double digit growth year over year, no provider is better positioned to deliver better outcomes on scale, than Extreme.
We believe in “walking the walk” of our strong core values which enable us to successfully advance together. Diversity and Inclusion is a vital part of our values and beliefs, and we’re proud to foster an environment where every Extreme employee can thrive.
We are looking for a senior Martech solution and innovation manager to play a crucial role in driving the transformation of Marketing Automation and Innovation. This senior IC role will report to Senior Manager, MarTech Solution and Innovation.
Responsibilities
Own E2E lead routing and continuous optimization, driving MQL volume, conversion rate and velocity to allow BDR to follow up on MQL fast.
Drive E2E MarTech solution architecture mapping and optimization project, resulting in streamlined platform/cost, better performance and scale.
Partner closely with teams within and outside marketing to drive large strategic platform implementation and integration with MarTech stack, including CMS/DAM, and webinar platforms.
Effectively communicate with and influence cross-functional business stakeholders (IT, legal, Sales Ops, and marketing) to drive key strategic initiatives, that meets project timeline and business KPI goals.
Create “Marketing Operations India Center of Excellence”. Coach and mentor India-based campaign operations contractors and drive continuous process optimization and operational excellence.
Requirements
Bachelor’s degree in marketing, engineering, or related fields. Master’s degree preferred.
Minimum of ten years of relevant work experience in marketing operations, automation and MarTech Integration.
Experience in lead routing, web digital MarTech stack and data architecture optimization between Marketo and SFDC
Excellent verbal and written communication skills, and business partnering skills with stakeholders, within and outside Marketing
Self-directed and detail oriented with excellent project management and organizational skills.