Social Media Channel Manager, Gemini Marketing
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Social Media Manager for Google Gemini, you will be focused on supporting all Gemini social campaigns across multiple channels. You will advocate the Gemini brand and product, and be an expert on executing our social and influencer strategy for every Gemini product launch, event, software update, feature launch, activation, and campaign. In addition to day-to-day editorial calendars and creation of engaging and share-worthy evergreen social content. You’ll work cross-functionally across Google and with external agency partners to identify opportunities for new campaigns and marketing moments.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in social media/channel management, community management, or a related field for brands/products.
- Experience managing social media campaigns encompassing organic, paid, and influencer content.
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience driving earned conversation on social media and in public relations.
- Experience with social media content publishing, calendaring, and reporting tools like Sprinklr, Airtable, YouTube Studio, other native channel platform tools, etc.
- Understanding of product positioning and marketing.
- Ability to work in a dynamic, fast-paced, and deadline driven work environment.
- Strong copywriting abilities and social creative instincts.
- Excellent problem-solving mindset with strong quantitative reasoning, creativity, and strategic skills.