Product Marketing Manager, Google Play Core Growth
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
Google Play is at the heart of the Android ecosystem, providing the apps, games, and digital content that Google Play provides the apps, games, and digital content for the Android ecosystem. The Play store serves users globally and supports Google’s overall business growth. The Growth Marketing team builds a Customer Relationship Management (CRM) platform and creates marketing programs to connect with our user base.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in marketing working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social).
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- 8 years in developing global marketing programs with global stakeholders.
- Experience with push marketing (e.g., email and notifications) and Customer Relationship Management (CRM).
- Experience in identifying key pain points in the user journey.
- Experience in gaming, mobile, loyalty programs or e-commerce.
- Track record of creative problem-solving and bias towards action.