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Updated 2026-06-26 19:00 UTC·© 2025–2026 RoleSuite
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Senior Manager, Brand Creative, Retail, Storytelling Seasonal

Nike · Hilversum, Netherlands

WHO YOU’LL WORK WITH


The Seasonal Retail Storytelling team within Nike Brand Creative leads the design and delivery of immersive, campaign driven retail experiences across EMEA. They collaborate with the director of Brand Creative Retail Storytelling, the design team, Brand Creative leadership team, Retail Marketing, Partner Account teams and external creative agencies to elevate Nike’s presence across the EMEA marketplace.


WHO WE’RE LOOKING FOR


We’re seeking a principal senior creative designer, associate design director level who leads with vision, craft, and collaboration. This person brings deep expertise in experiential and retail design and knows how to translate Nike’s iconic seasonal campaigns and sport moments into world-class, emotive retail environments and experiences. They thrive in creative complexity, lead and inspire teams through ambiguity, and elevate storytelling with craft, clarity and purpose. They communicate with confidence, build strong relationships across functions, and bring a discerning eye for detail. With a passion for culture, sport, and the athlete*, they drive the work forward with creativity, curiosity, a growth mindset and a commitment to excellence.


With proven leadership experience, they lead from the front — confident presenting to senior stakeholders, influencing with clarity, and driving alignment behind bold creative vision.


You’ll bring:


• A bachelor’s degree in design or related field, or equivalent experience.
• Proven experience leading large projects and teams in a brand or agency creative studio.
• Ability to lead creative teammates through complexity with confidence and clarity.
• Mastery of experiential and retail design, grounded in consumer and marketplace insight.
• An entrepreneurial mindset to proactively identify opportunities and drive innovation at retail.
• Obsession for craft with the ability to visualize creative ideas with critical attention to detail, delivering flawless execution.


WHAT YOU’LL WORK ON


You will lead and deliver consistently impactful seasonal retail storytelling across Nike stores and our partner retail accounts in EMEA - raising the bar for creative excellence and execution. Through design-led storytelling, elevated craft and an innovative mindset, you will create retail experiences that connect deeply with athletes* and drive engagement across Nike stores and partner accounts.


In this role, you will:


• Lead teams and seasonal retail projects end to end, collaborating across functions and guiding project squads through execution across Nike and partner stores.
• Translate brand campaigns and sport moments into physical, digital, and hybrid consumer journeys at retail.
• Present work in creative reviews and to senior leadership teams; fostering a strong, constructive feedback culture.
• Drive creative direction and execution across seasonal retail, in store events, and digital/hybrid storytelling moments.
• Prototype, test, and evolve new approaches to retail storytelling while upholding excellence in craft and detail.
• Bring cultural, creative, and innovation insights into the work—connecting Nike with new talent, inspiration, emerging technology, and external creative partners.


To be considered for the role, a portfolio of your design work must be supplied with your application.

Application Closing Date: 4th July 2026

Marketing pay context

Based on 1,664 disclosed Marketing salaries on RoleSuite, the role pays a median of $135K/year, with most offers between $100K and $178K (10th–90th percentile: $73K–$217K).

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