Data Analytics & Businss Intelligence

 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

 

The BI Analyst will support local media operations by consolidating campaign data, maintaining dashboards, tracking campaign performance, and delivering actionable insights. This is a hands-on analytical role focused on ensuring the accuracy, consistency, and timeliness of reporting across media campaigns.

The successful candidate will work closely with local Media teams while following the reporting standards and best practices established by the Central Data Team. For branding and non-performance campaigns, the BI Analyst will apply Precision Marketing guidelines to ensure standardized campaign measurement and reporting.

Key Responsibilities

• Consolidate data from local media campaigns across multiple sources.
• Update dashboards and recurring performance reports.
• Monitor and analyze media and campaign performance KPIs.
• Support analysis by channel, campaign, format, audience, and business objective.
• Follow reporting processes, templates, and standards established by the Central Data Team.
• Apply Precision Marketing guidelines for branding and non-performance campaign reporting.
• Identify data inconsistencies, reporting issues, and significant performance changes.
• Support Media teams by providing insights and recommendations for campaign optimization.
• Maintain and organize historical campaign data and reporting databases.
• Escalate relevant market insights, trends, and reporting issues to the Hispanic BI Director.

Qualifications & Experience

• 1–2 years of experience in Business Intelligence, reporting, or data analytics.
• Previous experience working in an advertising or media agency is required.
• Strong analytical, problem-solving, and organizational skills.
• Ability to work in a fast-paced environment while managing multiple priorities.
• Experience with Python, Power BI, and Tableau is a plus.

 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodation or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.