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Updated 2026-06-25 05:00 UTC·© 2025–2026 RoleSuite
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Director Public Affairs Korea

Intuitive Surgical · Seoul, Seoul, Korea, republic of

At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints.

As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible.

Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves.

Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential.

Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let's advance the world of minimally invasive care.

Strategic Counsel and Thought Leadership

  • Serve as the trusted advisor to Intuitive Korea leadership on external trends, policy directions, and stakeholder expectations, translating insights into forward-looking strategies.

  • Position Intuitive as the leading voice in surgical robotics by shaping narratives on the future of surgery, value of robotic-assisted surgery, and healthcare innovation.

  • Lead the development of insight-driven public affairs strategies that go beyond adaptation, actively shaping the policy environment to support business development objectives.   

  • Identify and develop strategic platforms, including forums, partnerships, and coalitions, to reinforce Intuitive’s leadership in Korea’s healthcare transformation and its leadership position in robotic-assisted surgery.

  • Partner cross-functionally (Commercial, Market Access, Regulatory Affairs, Legal and more) to ensure integrated strategies that align policy, evidence, and market access objectives.

Policy Leadership & Government Engagement

  • Develop and execute proactive policy shaping strategies with agenda-setting leadership in Korea’s healthcare system.

  • Shape and communicate evidence-based policy narratives that demonstrate the clinical, economic, and societal value of robotic-assisted surgery.

  • Support senior leadership in high-level engagements with policymakers, regulators, and industry associations through identifying the most impactful platforms, developing strategic narrative development and briefing materials.

  • Collaborate closely with Market Access, Commercial and cross-functional teams to drive engagement with key government institutions to influence:

    • Reimbursement frameworks

    • Regulatory pathways

    • Innovation adoption policies

  • Build and sustain high-trust, long-term relationships with policymakers and industry bodies, positioning Intuitive as the first point of reference for insights and perspectives on the robotic-assisted surgery ecosystem.

Corporate Communications & Issues Management

  • Develop and execute integrated communications strategies to elevate Intuitive’s corporate reputation and thought leadership in Korea.

  • Build and maintain strong relationships with top-tier media, healthcare journalists, and industry influencers.

  • Localize Intuitive’s global and regional narratives into culturally relevant messaging that resonates with Korean stakeholders, including policymakers, industry influencers and the general public through high-impact media engagement and activities. 

  • Lead proactive and reactive communications, including issues management, spokesperson preparation, and media training.

Patient Advocacy Engagement

  • Design patient-centric initiatives that elevate awareness of disease areas and the benefits of minimally invasive and robotic-assisted care.

  • Build partnerships with patient groups, clinical societies, and advocacy organizations to strengthen the broader robotic-assisted surgery ecosystem.

  • Position Intuitive as a trusted partner in improving patient outcomes and access to advanced care.

Social Impact & Corporate Citizenship

  • Lead the development of high-impact social responsibility initiatives aligned with Korea’s societal priorities and Intuitive social impact strategy. 

  • Integrate social impact into reputation-building and stakeholder engagement strategies.

  • Foster internal engagement by connecting employees to purpose-driven activities that reinforce Intuitive’s mission.

Experience & Qualifications

  • 15+ years of experience in public affairs, government affairs, or strategic communications within healthcare, medtech, pharmaceuticals, technology or other regulated industries.

  • Strong understanding of Korea’s healthcare system, including reimbursement processes, regulatory pathways, and stakeholder landscape.

  • Proven experience engaging with key government bodies such as MOHW, HIRA, and NHIS.

  • Excellent communication skills in both Korean and English, with the ability to translate complex topics into clear, compelling narratives.

  • Bachelor’s degree required; advanced degree in Public Policy, Communications, Business, or related fields preferred

Leadership & Personal Attributes

  • Strategic and visionary leader with the ability to connect policy, reputation, and business impact.

  • External influencer and ecosystem builder, capable of shaping agendas without direct authority.

  • High integrity, sound judgment, and ability to navigate high-stakes, sensitive environments.

  • Strong executive presence with the ability to engage credibly with senior policymakers and industry leaders.

  • Collaborative, proactive, and resilient in a fast-paced, matrixed organization.

  • Deep cultural fluency in Korea’s policy, business, and societal context.

  • Results-oriented, with the ability to define, measure, and communicate impact beyond activities, focusing on outcomes and impact.

 

Intuitive는 고용 기회 균등 고용주입니다. 당사는 인종, 성별, 임신 여부, 성적 지향, 성 정체성, 출신 국가, 피부색, 연령, 종교, 국가 보훈 대상자, 장애 여부, 유전 정보 또는 연방, 주 또는 현지 관련 법률에 따라 보호받는 기타 모든 지위에 관계없이 자격을 갖춘 모든 지원자 및 직원에게 동등한 고용 기회를 제공하며 모든 유형의 차별과 괴롭힘을 금지합니다.

당사는 기회 균등법에 따라 범죄 및 유죄 판결 기록이 있는 고용 자격을 갖춘 지원자를 고려할 것입니다.

본 직책은 사업상 필요 및/또는 선정된 후보자의 경험, 지식 및 기술에 따라 여기 명시된 직급과 다른 직급으로 채용될 수 있습니다.

급여 및 보수는 관련 법률에 따라, 주로 채용이 이루어진 직급 및 후보자의 자격 요건을 기준으로 결정됩니다.

Marketing pay context

Based on 1,684 disclosed Marketing salaries on RoleSuite, the role pays a median of $135K/year, with most offers between $100K and $178K (10th–90th percentile: $73K–$217K).

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