Digital Marketing & Data Specialist

Job Description

Make an impact where data, digital and animal health come together.
Help turn data into meaningful insights while enhancing digital customer experiences that truly make a difference. Join our Animal Health Benelux team as a:

Digital Marketing & Data Specialist

Welcome in our team

Our Commercial Benelux organization consists of talented experts working in fields including sales, marketing, market entry, digital, commercial management and veterinary medicine. They all share a passion for making our medicines, vaccines, services and solutions available to animals and the people who care for them.

To strengthen the Data & Commercial Excellence Team within Animal Health Benelux, we are looking for a Digital Marketing & Data Specialist for our location in Boxmeer or Brussels.

This role is a driving force in implementing our ambition of delivering best‑in‑class field force performance and an exceptional digital customer experience.

About the role

In this role, you will ensure the accuracy, integrity and accessibility of commercial and operational data and you will enhance our omnichannel engagement capabilities so that our field force and marketing teams can deliver more personalized, connected and impactful customer experiences.

Your work directly supports data‑driven decision‑making and the optimization of both in‑person and digital interactions across the customer journey.

Tasks and responsibilities include but are not limited to

• Support digital transformation initiatives, including the rollout, optimization and adoption of websites, CRM systems and marketing technologies to enhance customer engagement and efficiency.
• Manage and maintain digital platforms such as websites, event tools and Salesforce Marketing Cloud journeys to deliver seamless, personalized experiences.
• Collaborate closely with Digital, Data & Commercial Excellence and Omnichannel teams to execute aligned, integrated campaigns across channels.
• Ensure high data quality and consistency by maintaining data governance standards across systems and business units.
• Monitor, validate and cleanse key datasets to ensure accuracy and reliability.
• Act as a point of contact for resolving data, CRM and reporting-related issues, working with business and IT stakeholders.
• Manage tickets and incidents efficiently, ensuring timely resolution and continuous improvement.
• Provide actionable insights to support field force effectiveness, including segmentation, targeting and call planning.
• Enhance CRM usability, dashboards, and reporting capabilities to improve productivity and decision-making.
• Partner with Sales, Marketing and Digital teams to connect field activities with digital customer touchpoints.

Your profile

• A Bachelor’s degree.
• You have a solid understanding of data governance principles.
• You have at least 3 years of experience working with CRM and BI tools (such as Salesforce and Power BI).
• You communicate clearly and effectively in Dutch and English; knowledge of French is a plus.
• You have a strong eye for detail, an analytical mindset and the ability to manage multiple priorities in a dynamic environment.
• Experience with Veeva PromoMats is an advantage, but not a requirement, we’re happy to support your learning.

• You live within a reasonable commuting distance of either our Boxmeer (Netherlands) or Brussels (Belgium) office.

What we offer 

We welcome you to a truly global, dynamic and challenging environment with great opportunities for personal development. Our benefits depend on the job location but are in any case very competitive. 

Animal Health  

Our Animal Health Division is a trusted global leader in veterinary medicine, dedicated to preserving and improving health, well-being, and performance of animals and the people who care for them. We are a global team of professionals working together to make a positive difference in animal care and the world’s food supply and have a deep sense of responsibility towards our customers, consumers, animals, society, and our planet. 

Through our commitment to The Science of Healthier Animals®, we offer veterinarians, farmers, pet owners and governments one of the widest ranges of veterinary pharmaceuticals, vaccines and health management solutions and services as well as an extensive suite of digitally connected identification, traceability and monitoring products. We invest in dynamic and comprehensive R&D resources and a modern, global supply chain. We are present in more than 50 countries, while our products are available in some 150 markets. 

For questions about this vacancy 

Please send an email including the vacancy number and job title to the following email address: [email protected] 

Required Skills:

Customer Relationship Management (CRM), Digital Marketing, Market Development, Pricing Strategies, Salesforce (Software), Technology Platforms, Veeva

Preferred Skills:

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully 
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. 

Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Not Applicable

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

07/6/2026

*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.