Principal Product Manager - AI Websites
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Principal Product Manager - AI Websites based in United States.
This role sits at the forefront of AI-driven website creation, shaping how users go from intent to a fully launched digital presence in the simplest and most intuitive way possible. You will define the vision and product strategy for AI-powered site generation, ensuring customers can create professional, high-quality websites with minimal friction. Working across product, engineering, design, and external vendors, you will orchestrate the end-to-end experience from prompt to published site. This is a high-impact, principal-level role focused on setting standards for AI-generated experiences and improving activation, conversion, and retention. You will operate with significant autonomy while influencing leadership decisions and long-term platform direction. The environment is fast-evolving, deeply cross-functional, and centered on leveraging AI to redefine how websites are built and experienced.
Accountabilities
Lead the strategy, roadmap, and execution for AI-powered website creation, owning the full end-to-end user journey from initial intent to publishing and ongoing optimization. This includes:
- Defining product vision and roadmap for AI site generation and creation workflows
- Owning the full customer lifecycle: prompt/input, AI generation, editing, publishing, and iteration
- Integrating and managing third-party AI vendors, design systems, and content generation tools
- Setting experience and quality standards for AI-generated websites (layout, content, personalization, mobile readiness)
- Partnering with engineering and design to translate AI capabilities into simple, usable creation workflows
- Driving activation and completion metrics such as time-to-publish, conversion, retention, and satisfaction
- Coordinating cross-functional initiatives across Product, Engineering, Design, Legal, and GTM teams
- Leading launches and continuous improvements that increase adoption and long-term engagement
- Providing leadership with clear insights on roadmap tradeoffs, outcomes, and product performance
- Ensuring AI-generated websites meet a consistent, production-ready quality bar
- 8+ years of product management experience owning complex, customer-facing digital products
- Strong understanding of website builders, hosting platforms, and online presence ecosystems
- Experience building or scaling products integrated with third-party vendors or external platforms
- Strong grasp of UX, workflow simplification, and conversion-focused product design
- Familiarity with AI tools, prototyping, and emerging AI product patterns
- Ability to partner closely with engineering on API constraints, scalability, and system design considerations
- Experience defining product metrics and driving outcomes such as activation, retention, and engagement
- Strong communication skills for aligning executive stakeholders and cross-functional teams
- Strategic thinking balanced with hands-on engagement in customer insights and product execution
- High autonomy, strong ownership mindset, and ability to operate at principal-level scope
- Competitive compensation with annual salary and performance-based bonus
- Comprehensive health coverage including medical, dental, and vision insurance
- 401(k) retirement plan with employer matching contributions
- Generous paid time off and flexible vacation policy
- Life, disability, and supplemental insurance options
- HSA/FSA programs for healthcare savings
- Tuition reimbursement and continuous learning support
- Pet insurance and additional employee wellbeing benefits
- Flexible remote-first work environment across the United States
- Inclusive culture with employee resource groups and global networking opportunities
Requirements
The ideal candidate brings deep product leadership experience and strong intuition for AI-driven user experiences, especially in website creation or digital presence platforms. You will need:
Benefits
Product pay context
Based on 1,673 disclosed Product salaries on RoleSuite, the role pays a median of $176K/year, with most offers between $142K and $216K (10th–90th percentile: $115K–$258K).
See the full Product salary breakdown →