This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director of Marketing Operations based in United States.
This is a high-impact leadership role responsible for building the systems, data foundations, and operational backbone that power a fast-scaling, developer-focused marketing organization. You will own the architecture of marketing operations across CRM, automation, attribution, and reporting, ensuring every campaign is measurable, reliable, and optimized for growth. Acting as both strategist and hands-on operator, you will transform fragmented workflows into a cohesive operating system that enables speed with discipline. You will partner closely with cross-functional leaders in revenue, sales, finance, product, and data to align metrics and decision-making. This role is critical in enabling accurate funnel visibility, from self-serve growth to pipeline influence and revenue impact. You will also play a key role in scaling AI-enabled marketing operations and improving how teams execute at velocity.
Accountabilities:
You will be responsible for building and scaling the marketing operations function, ensuring data integrity, process efficiency, and reliable reporting across the entire marketing funnel. This includes owning systems, workflows, and cross-functional alignment that enable marketing execution at scale:
- Design and manage the end-to-end marketing operations infrastructure across CRM, automation, analytics, attribution, and campaign systems, ensuring scalability and reliability.
- Build and optimize campaign operations processes, including launches, lifecycle programs, paid campaigns, events, and partner initiatives with accurate tracking and measurement.
- Own funnel reporting across MQL, PQL, pipeline, and revenue influence, ensuring consistent definitions and trusted executive-level dashboards.
- Implement and maintain lead routing, scoring models, segmentation logic, lifecycle automation, and data hygiene standards across systems.
- Establish governance for campaign tracking, UTMs, landing pages, forms, CRM fields, and attribution frameworks to ensure data accuracy.
- Lead weekly and monthly business reviews with marketing leadership, providing actionable insights and performance analysis.
- Partner cross-functionally with RevOps, Sales, Finance, Product, and Data teams to align on metrics, resolve discrepancies, and improve decision-making.
- Develop documentation for operational workflows, reporting logic, and marketing definitions to ensure clarity and consistency across the organization.
Requirements:
You bring deep experience in marketing operations and revenue systems, with a strong ability to combine strategic thinking and hands-on execution. You are comfortable operating in fast-moving, high-growth environments where systems must evolve alongside the business:
- 7+ years of experience in marketing operations, revenue operations, growth operations, or a related function within B2B SaaS, developer tools, infrastructure, or PLG organizations.
- Strong expertise in CRM and marketing systems such as HubSpot and Salesforce, including automation, lifecycle management, attribution, and reporting.
- Proven ability to design and maintain scalable funnel reporting frameworks with high data integrity and executive-level clarity.
- Hands-on experience working across campaign operations, including tracking setup, QA processes, segmentation, and performance measurement.
- Strong analytical and problem-solving skills, with the ability to diagnose data issues and translate insights into action.
- Excellent communication and documentation skills, with the ability to simplify complex systems for cross-functional stakeholders.
- Experience collaborating with RevOps, Sales, Finance, Product, and Data teams in a highly cross-functional environment.
- Comfort operating in ambiguity while building structure, processes, and systems that scale with business growth.
Benefits:
- Competitive base salary ranging from $200,000 – $250,000 USD, with additional equity opportunities
- Meaningful stock options in a high-growth, AI-focused company
- Comprehensive medical, dental, and vision insurance plans
- Flexible PTO policy to support rest and work-life balance
- Remote-first work environment with strong asynchronous collaboration culture
- Home office and equipment stipend to support setup and productivity
- Opportunity to shape the marketing operations foundation of a rapidly scaling AI infrastructure business
- Exposure to cutting-edge developer tooling and modern AI-driven marketing systems.